Coming soon — delivering to every governorate in Egypt. Be one of the first 1,000 founding members

A calm home entrance under an arch, with sunlight

RAWAQ · Egyptian home care

Home, refined.

RAWAQ is an Egyptian home-care brand: essentials for the kitchen, the laundry and your hands, with carefully chosen scents, so your home feels at its best every day.

OUR BELIEF

A home isn't just a place we clean.
It's the place we come back to.

That's why we care about every detail: the scent that stays, the feel in your hands, and every word we print on the bottle.

An arched hallway filled with sunlight

WELCOME HOME

Step inside

THE HOUSE

The House

Four corners. A scent for each.

Lemons and leaves on stone

01 · KITCHEN

Kitchen

smells lovely

After the dinner party, the kitchen is done and smells lovely.

Dishwashing liquid · Lemon · Green Apple

Product details

Made for

  • Dishes, plates and glasses of every kind.
  • Pots, pans and trays after cooking and frying.
  • Kitchen utensils, plastic containers and water bottles.

How to use

  1. Put a little on a damp sponge instead of pouring it onto each plate.
  2. Wash from cleanest to dirtiest: glasses, then plates, cutlery, and pans last.
  3. Soak stuck-on pans in hot water first, then wash them.
  4. Rinse well with clean water and dry on a rack with airflow.

Scents

  • Lemon Zesty and fresh, for a kitchen that smells clean once the washing-up is done.
  • Green Apple Lighter and sweeter, for a calm scent that is never sharp.

Before it reaches you, we will test

  • How it handles everyday Egyptian cooking grease.
  • Lather, and how easily it rinses off without residue.
  • How it feels on your hands with daily use.
  • The scent once the dishes are dry: light, never too much.
Find your home scent
Folded white cotton towels

02 · LAUNDRY

Laundry

the scent of clean laundry

Soft clothes in your hands, with a scent you love as you fold.

Fabric softener · Cotton Fresh · Soft Florals

Product details

Made for

  • Everyday cotton: T-shirts, pyjamas and loungewear.
  • Bed sheets and pillowcases.
  • Clothes that feel stiff after washing.

How to use

  1. Add it to its own compartment in the detergent drawer, not the detergent one.
  2. Never pour it directly onto clothes.
  3. Don't overload the machine, so the final rinse reaches everything.
  4. Towels and sportswear: check the care label; you may want to skip it.

Scents

  • Cotton Fresh The light smell of clean laundry. Great for sheets, and for anyone who prefers gentle scents.
  • Soft Florals A balanced floral bouquet, if you like your clothes to carry a noticeable scent as you fold them.

Before it reaches you, we will test

  • How long the scent lasts after drying and in the wardrobe.
  • Softness on cotton and bed linen.
  • That it leaves no residue or marks on dark clothes.
  • How easily it dissolves in the machine.
Find your home scent
A stone basin with running water

03 · HANDS

Basin & Hands

with every wash

The basin corner smells lovely every time someone washes their hands.

Hand wash · Morning Breeze · Fresh Berries

Product details

Made for

  • Everyday hand washing at the bathroom or kitchen basin.
  • Before meals, and after cooking and housework.
  • It is a hand wash, not a bathroom or surface cleaner.

How to use

  1. Wet your hands first.
  2. One pump is enough.
  3. Rub well between the fingers and over the backs of your hands.
  4. Rinse with clean water and dry.

Scents

  • Morning Breeze Green and calm, a light scent that suits any bathroom.
  • Fresh Berries Fruity and cheerful, for a clear scent by the basin.

Before it reaches you, we will test

  • How hands feel after washing, several times a day.
  • A comfortable lather that rinses easily.
  • How long the scent stays on your hands.
  • Smooth pumping from the bottle to the last drop.
Find your home scent
Lavender, amber and wood on stone

04 · LIVING

Living

welcome in

A scent that welcomes your guests before they sit down.

Air freshener · Clean Breeze · Soft Lavender · Amber & Wood · Sakina

Product details

Made for

  • The living room, before guests arrive.
  • Bedrooms, early and with the window open.
  • The bathroom and entrance, after airing.

How to use

  1. Air the room first and remove the source of any smell.
  2. One or two sprays into the air, from a distance.
  3. Not near faces, and never onto food.
  4. Not onto fabrics or wood unless the bottle says it is suitable.

Scents

  • Clean Breeze Airy and fresh, for the bathroom and kitchen.
  • Soft Lavender Calm, herbal and floral, for the bedroom.
  • Soft Amber & Wood Warm and welcoming, for the living room and before guests.
  • Sakina Oud, amber and rose, for the living room and the prayer corner, in Ramadan and on special occasions.

Before it reaches you, we will test

  • That the scent is balanced, never overpowering, even in a closed room.
  • How long the scent lasts in the room.
  • A fine, even mist.
  • That it leaves no marks on nearby surfaces.
Find your home scent

Coming soon: floor cleaner and carpet cleaner.

Final doses and directions will be printed on every bottle once the formula is confirmed and tested with our manufacturer.

OUR STORY

Every Egyptian home has a scent.

And that scent means someone is carrying the home with love.

RAWAQ is made with a lab mindset for one reason: to make your effort show… and last.

Read our story

RAWAQ — home, refined.

I

Honest words on the bottle

We only print what we have verified. No big promises, no unproven numbers.

II

Carefully chosen scents

Every scent is tried and tested before it reaches you, and we listen to you as we choose.

III

For every home in Egypt

We will deliver to every governorate, and you pay the way that suits you: cash on delivery, InstaPay or bank transfer.

THE SCENT FINDER

Find your home scent

Three quick questions, and we'll tell you which scent feels like your home.

01 / 03Which corner of your home matters most to you?
Or choose from all our scents · 0 of 10 selected

FOUNDING MEMBERS

Be one of RAWAQ's first 1,000 founding members

The founding member title is reserved for the first 1,000 homes to sign up. Join now and you'll get:

  • Priority orderingOrder before the public launch.
  • A founders' discount on your first orderWe'll send the code on WhatsApp on launch day.
  • A founding member card in your nameWith your own membership code, ready to save and share.
  • A say in the rangeThe scents you pick help us choose.

Or reach us directly: +20 150 531 1110

Selected scents: None yet · Choose

By signing up, you agree that RAWAQ may contact you about our launch.

RAWAQ

Home, refined.

RAWAQ — Egyptian Home Care

Payment

  • Cash on delivery
  • InstaPay
  • Bank transfer